Tag: hvac maintenance products

Business Sustainability: How Do I Make Them Understand?

trish
To manufacture and provide innovative maintenance products that solve HVAC problems.

Every company, large or small, should have an easily understood, published Mission Statement. I bet even the Duck Dynasty boys have one…ahhhh, maybe not. But you know what they do, right? They make duck calls and sell them to stores and on the net.

Being Chamber Of Commerce members, we actively participate in events and are becoming well known in the county. However, during practically every meeting I have to stand and give a brief description of what CRT does.

I have phrased it many different ways. I’ve emphasized various words such as manufacturer. I have even been so rash as to come right out and say, “We don’t clean or repair air conditioners. We make products that other companies use to clean or repair air conditioning systems.”

Most don’t understand. They think we “fix” them, or we make filters, or there is something mysterious going on here. They just don’t understand.

But I understand why we’re here and what we do, and why our products are needed. And I understand that We have to be understood by our community and by our clients.

But how do I make them understand? How do you understand our company? Why do you buy from CRT and what is it we “do” for you?

Patricia Burkhart is the executive director of Controlled Release Technologies, Inc., a research, development and manufacturing firm based in Shelby, North Carolina.  CRT is an IFMA CSP, EnergyStar Partner and manufacturer of independently-certified Green products for HVAC maintenance. Since 1986, CRT has been creating leading edge HVAC maintenance products that have become industry standards, used in thousands of commercial buildings world-wide. CRT employees are members of BOMA, ASHRAE, ASHE and the American Chemical Society. www.cleanac.com (800) 766-9057.

Case In Point: Associate with Associations

In my last blog, Case In Point: How Vendors Strengthen Our Business, I talked about how vendors play an integral part in a business’s success. Associations can also be a valuable, yet often overlooked, resource for strengthening business success. Here is how CRT’s relationship with NADCA National Air Duct Cleaners Association has grown over the years to the benefit of both parties.

When the recession hit a few years ago, budgets for HVAC maintenance, including air duct cleaning, seemed to be one of the “luxuries” many building operators had to cut. Thinking quickly, NADCA made air handler restoration a major focus, which gave members an opportunity to provide a much needed service to their clients. Members were given training, in both classroom and hands on sessions, showing the ease of restoration when compared to replacement.

NADCA members worked together to share sales tips, application tips, success stories and horror stories from these new ventures. Each year at the annual exposition, knowledge in the area of restoration seemed to grow. Groups of members would hang around our booth and share stories about jobs involving our Pancrete products. Just this past March, when NADCA held their annual show in Puerto Rico, members told us about how they have grown their business and saved their clients money by applying Pancrete.

Our relationship with the NADCA organization has also strengthened our relationship with individual members. This has created new and additional opportunities for everyone involved. If you have a story to tell about how being part of an association has effected your business, I’d love to hear about it. Please write your story in the comment section below.

Rachelle Tinley is the assistant executive director of Controlled Release Technologies, Inc., a research, development and manufacturing firm based in Shelby, North Carolina.  CRT is an IFMA CSP, an EnergyStar Partner and manufacturer of independently-certified Green products for HVAC maintenance. Since 1986, CRT has been creating leading edge HVAC maintenance products that have become industry standards, used in thousands of commercial buildings world-wide. CRT employees are members of BOMA, ASHRAE, ASHE and the American Chemical Society. www.cleanac.com

Technical Corner: Cooler Pad Advantages and Disadvantages

GETTING THE MOST OUT OF EVAPORATIVE COOLING

Given the right environment, evaporative cooling represents a far more economical means of cooling over standard refrigeration. Initial capital costs run one third the cost of refrigeration, but even more savings come from the operational costs, which can be 75% less than that of refrigeration. So the question remains, why aren’t more people taking advantage?

As with most equipment, there are usually advantages and disadvantages. With evaporative coolers the basic operation is simple, with few valves and instrumentation to care for, and little trained labor required to keep the units performing. Furthermore, with evaporative coolers 100% outside air is used, improving the indoor air quality. All of this put together represents overall initial and operating savings.

However, there are some disadvantages. One of the most commented on when using evaporative coolers is scaling on the pads. This scaling decreases unit cooling efficiency over time. Another disadvantage is the occasional production of unpleasant odors due to the buildup of biological matter in the cooler, which breaks down and emits VOCs. A final disadvantage is the high water consumption of evaporative coolers, which is especially troublesome in these economic times.

The high mineral content of water used in the cooler is responsible for the vast majority of operating issues. When water evaporates from the cooler pads, only pure water is given off (good), but the minerals in the water stay on the cooler pad surfaces forming a dense scale buildup (bad). Within a short period of time, scale thickness builds up on the pads to such an extent that cooling is actually reduced. Over time, sections of the pad can plug up completely, and cooling occurs at a mere fraction of what it was when the unit was new.

As a result of this process, replacing the pads on the cooler eventually becomes necessary. Whether it is a residential cooler or a large industrial cooler, pad replacement is expensive. It is not uncommon for this expense to cost in excess of $1,000, depending upon the size of the cooler. This says nothing of the labor and staff involved in the process.

To avoid scale buildup, the old-fashioned method has been to set the “bleed-off” to remove the concentrated mineral-laden water and replace it with fresh water which has a lower initial mineral content. But this process quickly becomes cost prohibitive, in some cases using up to eight times more water than can be achieved by using modern technology.

Over the past decade or two, the use of bleed-off timers has become more prevalent. These help by reducing water usage over that of a continuous 24/7 bleed-off. Still, even with this technique, scale occurs on pads which reduces efficiency, and water consumption, while lower, remains a factor in operation.

These factors can all be addressed by using the proper products. Technology exists that continuously addresses scale and odor buildup, without the need for constant labor to keep ahead of the game. By using a more proactive preventive maintenance schedule, significant savings can be achieved by both cooler owners and contractors alike.

As always your comments and experiences are welcomed. Use the space provided below to do so.

Lynn Burkhart is the founder and president of Controlled Release Technologies, Inc. located in Shelby, North Carolina. Since 1985, CRT has helped facility managers and engineers solve problems associated with HVAC system maintenance. They are dedicated to not only providing superb service, but also continuous HVAC education. Their numerous maintenance and indoor-air-quality products include Cooler Guard, PanGuard, Instant Powder Kegs and Pancrete. For more information, contact CRT at 1-800-766-9057 and visit www.cleanac.com.

Tips From “The Girls” Make A Resolution to Achieve Your Goal.

We have said goodbye to 2011 and hello to 2012, and you know what that means! Another year to make a list of resolutions. What if you decided to make a resolution to simply achieve all your goals? That is what we’re doing at CRT. Our resolution is to achieve our goals for 2012, and here are the 7 steps we are following.
  1. Review your goals set for the previous year. Did you accomplish all your goals set? If so, fantastic! If not, can you add the goals not accomplished to your list this year? Also, evaluate how you accomplished the goals you did reach. In what ways were you successful? Where did you lack in the goals you were unsuccessful with? What held you back from topping each individual task set?
  2. Make a plan for 2012. What do you want to celebrate accomplishing by the beginning of 2013? Set forth reasonable, reachable goals. You want to set forth tasks that you or your company fight to reach, but not so much that the task is unattainable. Develop your plan then write down these goals because you are more likely to achieve them.
  3. Have the “Same Vision.” At CRT, we consider ourselves “One Big Happy Family.” We all work together to reach the same goals, and we do so in a positive manner. We each have our own job, and each bring something different to the table, but always strive towards the “Same Vision.” Is everyone in your company reaching for the same goals? Work as a team to reach them, stay focused, positive, and remain as one unit. Remember, “There is always strength in numbers”
  4. Set a timeline in order to achieve the goals set forth. By doing so, you should be able to adequately reach the task in a timely manner. Give yourself a date in which you wish to have your goal accomplished. Let’s not procrastinate this year!
  5. Monitor your success and failure throughout the year. Keep a record of what goals you reach throughout this year. It may not be the end of 2012 yet, but if you have already achieved a goal, you should definitely celebrate your success! Also, keep track of your failures. Perhaps you set a date for a goal and didn’t reach it. You want to learn from your mistakes, figure out what held you back from reaching your target and strive to achieve what you didn’t reach. Hopefully, you can fix/reach the goal before the end of the year.
  6. Re-evaluate your goals, it’s “Crunch Time.” When the end of the year approaches, you may be in slump about your goals, or may have just forgotten about them. We want you to re-vamp your goals! Remember how excited you were at the beginning of the year. Remember that you gave yourself these goals and YOU ARE GOING TO ACHIEVE THEM before 2013. Keep yourself motivated and remain focused! Everyone knows things change throughout the year. If you have to add/take away goals, do so. Remember, you don’t want to take away anything that is attainable.
  7. Let’s Stay Devoted and Committed. Stay devoted to what you are trying to reach. Make your goals that have not been met a priority. If you’re anything like us, it is easy to get busy and side-tracked with your regular job requirements. Things will come up that you did not have planned and you will have to complete immediately. However, you are still committed to reaching the goals you made at the beginning of the year. Make sure you set aside specific time for the things that need to be done to achieve your goals. Keep devoting/committing that time until you have your task completed. Guess what? Your almost there! Picture your success! Soon you will have everything accomplished.
We have made a firm decision to achieve something that requires determination and hard work. Will you do the same for 2012?

Kristen Burgess, Client Services Rep., and Shandi Maddox, Marketing Assistant of Controlled Release Technologies, Inc., a research, development and manufacturing firm based in Shelby, North Carolina.  CRT is an IFMA CSP, an EnergyStar Partner and manufacturer of independently-certified Green products for HVAC maintenance. Since 1986, CRT has been creating leading edge HVAC maintenance products that have become industry standards, used in thousands of commercial buildings world-wide. CRT employees are members of BOMA, ASHRAE, ASHE and the American Chemical Society. www.cleanac.com


CONGRATULATIONS Don Mobley of DQ Enterprises!

We have our third ITunes gift card winner! Congratulations to Don Mobley of DQ Enterprises, who won our blog contest this past Friday.

CRT is hosting a blog contest, in which we have 2 more weeks to go. Every friday, for the next 2 weeks some lucky person will win an ITunes gift card.

For registration information and details on the contest, give us a call at 1-800-766-9057.

You can also check us out on Facebook , and follow on  Twitter.

Controlled Release Technologies, Inc., a research, development and manufacturing firm based in Shelby, North Carolina. CRT is an EnergyStar Partner and manufacturer of independently-certified Green products for HVAC maintenance. Since 1986, CRT has been creating leading edge HVAC maintenance products that have become industry standards, used in thousands of commercial buildings world-wide. CRT employees are members of BOMA, ASHRAE, ASHE and the American Chemical Society. www.cleanac.com